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Flavor

Tobacco companies use flavors and "concept descriptors" to increase the appeal of their products and make them difficult to quit. Our fact sheet breaks down how “Menthol-Plus” cigarettes require tougher bans on flavored tobacco. 

This report provides an overview of the projected impacts of a policy that bans or restricts the use of flavors in tobacco products as well as evidence-based policy recommendations for maximizing public health benefits and minimizing unintended consequences.