January 2013

State of Evidence Review: Point of Sale Promotion of Tobacco Products

English
  • English
Image
cigarette packs at point of sale

This report presents a selection of country case studies and summarizes associated research on point of sale (POS) tobacco promotion, its effects, and efforts to regulate the POS environment.

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Evidence of the tobacco industry’s damaging effect on the planet is vast and growing, despite efforts to communicate otherwise through its highly visible and influential cigarette package designs.